My Conversational Partner:
Sean Callahan is a content marketer at LinkedIn. He recently oversaw the release of LinkedIn’s State of Sales report. He’s written several books, including The Big-Data Driven Business and The Leprechaun Who Lost His Rainbow.
Our Unofficial Sponsor for This Episode
Pay Attention To:
1.We talk the evolution of the sales world and Callahan says he believes sales and marketing is moving towards becoming one discipline.
2.We talk trends like virtual selling, Zoom and many others, being accelerated during the pandemic.
3. Hardships in society tend to lead to shifts in the ways businesses implement strategy.
4. We highlight the importance of Customer satisfaction and customer retention, especially in the midst of a pandemic.
5. Key: Customer lifetime value super valuable.
6. We get into Callahan’s top 3 Punk Rock Bands and how technology has utilized it and thrived!