Talking Sales Humor & Lifting Kilts w/ Jon Selig- S5Ep14

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | RSS

My Conversational Partner:

Jon Selig’s 12 years in sales were a well-paid internship for his career in stand-up comedy. Today, he trains sales teams to highlight their prospects’ challenges though comedy writing, empowering them to be credible and memorable.

• Find Jon on LinkedIn
• Connect with Jon on Twitter
• Stop by Jon’ s home on the web

Our Sponsor for This Episode

Temperance Beer Co.

Pay Attention To:

1. The importance of connecting to the people we work with as humans – and how humor can do that.
2. Why our prospects are getting dehumanized when they are just an entry on a CRM list.
3. Human connection allows people to own-up to their real challenges.
4. Sales and stand-up are more closely aligned them people think and rely on paying attention and working the numbers.
5. “If you bomb in stand up, you lose your dignity.  If you bomb in sales you lose your job.”
6. Why this push for humanizing sales meets resistance when you get to the everyday work in a sales organization.

Things We Mentioned:

Gallup Poll on Worker Engagement

Beau’s Beer from Canada

Kilt Lifter from Four Peaks

Ryan Rhoten and I talk about Sour Beers

Help the Show:

• Become a regular and help us bring you a great show by supporting us at Patreon
• Share this episode with your network.
• You can subscribe on iTunes or Stitcher.
• Please leave a review on iTunes or Stitcher (5 stars are always appreciated).