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Beer, Beats, & Business

Talking Social Selling & Online Authenticity – S3Ep5

April 6, 2017 By dfish99

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https://media.blubrry.com/beerbeatsandbusiness/content.blubrry.com/beerbeatsandbusiness/BBB_27_-_Rowley2_-_S3Ep5.mp3

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My Conversational Partner:

Jill Rowley is a sales professional trapped in a marketer’s body. She spent 52 quarters on quota at Salesforce and Eloqua.  Jill’s now a social selling evangelist and startup advisor.  She’s super-smart and super-passionate about the same subjects that I am, and I had a feeling we would go both wide and deep in our conversation.  And we did.  You’re welcome!

  • Visit Jill on Twitter
  • Find Jill on LinkedIn
.@jill_rowley talks #socialselling, #onlineidentity, and #empathy with @dfishrockstar on the #B3podcast Click to Tweet

Pay Attention To:

  1. What social selling really is and why it’s controversial.
  2. Why you can’t hide from your good and bad online.
  3. The challenges for young people in creating an authentic identity, offline and online.
  4. The power of empathy.
  5. Jill’s great example of how she used “social selling” to connect with a client.
  6. Ideas for how to adopt social selling into your business.

Things We Mentioned:

  • American Girls: Social Media and the Secret Lives of Teenagers by Nancy Jo Sales
  • Reclaiming Conversation by Sherry Turkle
    • D. Fish’s review of Reclaiming Conversation
  • Alone Together by Sherry Turkle
  • Social Selling Mastery by Jamie Shanks
  • The Fourth Industrial Revolution by Klaus Schwab
  • Podcasts
    • The Saastr Podcast
    • The SBI Podcast
Education and Entertainment w/ @jill_rowley and @dfishrockstar on the B3 #podcast Click to Tweet

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Filed Under: Podcast Episodes, Season 3 Tagged With: Jill Rowley, online communication, social selling

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