Talking Marketing Creativity & Wisconsin Beer w/ Greg Mischio - S6Ep6

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My Conversational Partner:

Greg Mischio is the founder and chief strategist for Winbound, a manufacturing marketing firm specializing in content marketing. They help manufacturers with small marketing teams overcome a lack of time and resources by delivering the kind of content that’s been missing from their marketing.

.@gregmischio talks #content, #creativity, and #wisconsinbeer with @dfishrockstar on the #B3podcast Click to Tweet

Our Sponsor for This Episode

Urban Renewal Brewing

Pay Attention To:

We dive into the shift in creativity in order to problem solve approach content marketing in various ways.
We talk how the quantitative aspect of content creation became more important over time.
Upfront attention grabbers and clarity of creative writing is mandatory more than ever.
Adding humor to concise content is a true skill, no easy feat!
Is there a such thing as content overload/fatigue?
Find out what people are looking for people will come back and trust you more than ever now.
Mischio thinks a big shift with the next technical innovations could happen with the result of the pandemic; virtual reality being one of them.
David thinks social changes in regard to how people view security and privacy online may have a big shift.
Mischio Guest Tip: Stay positive and keep working on your craft during this time of uncertainty.