Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the essb domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/dfish999/public_html/beerbeatsandbusiness.com/wp-includes/functions.php on line 6121

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the metro domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/dfish999/public_html/beerbeatsandbusiness.com/wp-includes/functions.php on line 6121
Talking Conversion Copy-Writing & Homebrewing Disasters w/ Joel Klettke - S5Ep24 - Beer, Beats, & Business

Beer, Beats, & Business

Talking Conversion Copy-Writing & Homebrewing Disasters w/ Joel Klettke – S5Ep24

By

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | RSS

My Conversational Partner:

Joel Klettke is a sought-after conversion copywriter for and the Founder of Case Study Buddy. He helps the best B2B and SaaS companies in the world turn more leads into happy customers, and more happy customers into success stories that sell.

.@JoelKlettke talks #conversion, #copy-writing, and #homebrew with @dfishrockstar on the #B3podcast Click to Tweet

Our Sponsor for This Episode

Begyle Brewing

Pay Attention To:

  1. What’s going on with the struggle between creativity and data in marketing.
  2. “Copy-writing is sales in print.”
  3. Really good copy is about conversations and research before you ever start writing.
  4. “Constraints breed creativity.”
  5. The connection between conversion copy-writing and behavioral psychology.
  6. Distilling everything you know into what the reader actually needs to read.
  7. What happens when you add mint extract to a homebrew.

Things We Mentioned:

Begyle’s Imperial Pajamas Beer Advocate Listing

Next Level Brewing in Alberta

One of the haiku from five seven five (my haiku book)

Made to Stick

Insights and Entertainment w/ @JoelKlettke and @dfishrockstar on the B3 #podcast Click to Tweet

Help the Show: