Talking Digital Strategy & Cool/Creepy w/ Laurel Miltner- S5Ep10

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My Conversational Partner:

Laurel Miltner is a digital marketing strategist and speaker who works with clients every day to make the internet better – for humans and for robots. A passionate home cook and slow food enthusiast who has always loved to write, Laurel also spends lots of non-work time in her kitchen and on her food blog (you should check it out).

• Find Laurel on LinkedIn
• Connect with Laurel on Twitter
• Stop by Laurel’s Food Blog
• The Ominivore Twitter Feed

Our Sponsor for This Episode

Sketchbook Brewing

Pay Attention To:

1. Why we have to design the internet for robots and humans.
2. How to define digital marketing strategist.
3. Why you need to be ego-free to be a good marketer (and super-ethical).
4. “We’re writing a website, not a book.”
5. Personalization is good – but beware the Cool/Creepy Line.
6. You can defend your privacy online and not be a Luddite.
7. Do people read TOS agreements?

Things We Mentioned:

Luddites

Goodbye Big 5

New York Times Privacy Project

Old Irving Brewery

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